Qualitative Analysis

Qualitative analysis, an intuitive judgmental approach to forecasting, can be useful if it allows for the systematic collection and organization of data derived from unbiased, informed opinion. However, qualitative methods can produce biased results when specific individuals dominate the forecasting process through reputation, force of personality, or strategic position within the organization.

personal insight

Forecast method based on personal or organizational experience panel consensus

Forecast method based on the informed opinion of several individuals delphi method

Method that uses forecasts derived from an independent analysis of expert opinion

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